So I’m into racing, mostly Indy, F1 and GT, and I am very excited that the Indy Car Series is starting today at 8PM ET. One thing I am sad to see is that Dario Franchitti is not racing this year, he moved over to NASCAR (yawn) probably because there is more money at the […]
So I know I’m behind on all of this but tonight I installed a plugin that allows you to view my site on the iPhone without viewing the site you see on a desktop. Hopefully it will help those of you reading my blog on your iPhone, I heard that it is hard to read […]
21 Mar, 2008
Posted by: Justin Rasmussen In: Article| Entertainment
How do rockstars engage with their audiences better than websites?
First off, if you measure your level of engagement by how many unique visitors you have at your site then I think you might misunderstand what I’m saying.
Does a rockstar care how many people showed up to the concert?
Of course.
But what do they really want from […]
It is great to finally see Chris Brogan (or known as “Brogan” around the office) up and running again on his blog. It went down unexpectedly and he was using his Tumblr account until his site got up. It was a long 8 days but now it is up and running and I’m definitely happy […]
What does a rockstar have that web site metrics don’t?
Engagement.
There has been so much talk lately concerning engagement, especially with the shift from merely people count to attention mapping it seems that many are very confused with the multiple definition of engagement. What is engagement anyway?
At one time measuring a sites activity was only counting […]
